7-ELEVEN AND SIMPLY CUPS
As one of the leading coffee destinations in Australia, 7-Eleven has joined forces with Simply Cups as a pioneering partner to revolutionise cup recycling. Over 660 7-Eleven stores have set up collection stations across Victoria, New South Wales, Queensland and Western Australia to collect all paper-based takeaway cups, and even plastic straws and lids for recycling.

rCUP
Available at 7-Eleven
The reusable cup made from recycled coffee cups is available at all 7-Eleven stores.
In the handy size of 7-Eleven's $1 regular coffee.
Your rCUP purchase comes with its first coffee free!
Rescue cups at your school
7-Eleven's #CUPRESCUE Community Program gives schools the tools they need to collect cups and educate students about recycling.
COME TO THE #CUPRESCUE
and help close the loop on coffee cups
1 cent from each cup sale supports the establishment coffee cup recycling in Australia.